A practical example of "Crowdsourcing"

In the last couple of years I have been involved with several social community and small businesses wanting to increase or optimize their  web presence. I seem to repeatedly come across some of the same challenges for such smaller businesses, for example: They may have part of the needed expertise, but lack the graphic design skills to produce good graphics for their site, OR They have a site but do not know how to search optimize it, OR They feel they are not getting enough options and choices, OR The prices they are quoted are outside of their range So, here is an approach to...